For the foreseeable future, I am buying all of my usual groceries in Loblaw's No-Name Brand by default and testing to see whether the savings is worth it.. I think that packaging makes us biased to the taste, so I'm testing my theory very unscientifically, and posting my thoughts. I'll also be reviewing a few other generic brands as I go.
You can read all the posts about No-Name products by clicking here.
